Social Media Management

Our Social Media Marketing Services help your business grow brand awareness, relationships, and website traffic

Develop Brand Awareness (Followers):

Growing your followers on social media will help you increase word of mouth and referrals. Our social media marketing services will help you increase your followers with relevant people. We will ensure that your followers match the demographics, interests, and behaviors of your typical customers.

Build Relationships (Engagement):

When you build a strong connection through engagement with your audience, they are more likely to buy from you. We will help you increase engagement (likes, comments, etc.) on your social media posts. The more engagement you have, the stronger your connection is with your audience.

Increasing Website Exposure (Traffic):

Increasing your website traffic will directly influence leads and sales. We will focus on developing social media advertising campaigns that drive high volumes of traffic to your website. To increase conversions, we can add-on retargeting ads to stay in front of recent website visitors.

Facebook & Instagram Ads

Result-Proven Social Media Advertising Services

Spend your advertising dollars wisely:

Social media advertising is the most cost-effective form of advertising available today. On average, you can spend $5 and reach 1,000 people. In comparison to traditional media, our social media advertising services are 3x less costly.

Advertise to your exact demographic:

Advertising through social media is powerful because you can target your exact demographic. We can help you reach people based on:

  • Demographics: Run laser-targeted advertisements to people based on their interests and online behaviors. We can target specific ages, locations, income levels, and much more!
  • Email Lists: Send your email list to us and we can run custom ads to your email database. If you have the emails of previous leads or customers, say hello to repeat sales and new referrals.
  • Website Visitors: Add retargeting pixels to your website and advertise to recent website visitors. Only 1-2% of visitors convert on their first visit. We’ll use retargeting to increase your rate of conversions.

Get fast results with social media advertising:

Our social media advertising services expedites your results. You can reach people instantly. This means you can generate followers, engagement, and website traffic fast. The more ad dollars you’re able to provide, the more people we can reach. As you reach more people, you open up the door for more awareness, traffic and sales.

Fact: We looked into 100 small business ad accounts. 95% of the ad accounts were not optimized correctly, resulting in a wasted ad spend. Don’t waste another dollar.

Influencer Marketing

Your customers aren’t just target buyers. They’re real people—people searching for information and solutions they can trust. And in a time of skepticism, ad-blocking, and content proliferation, they’re looking to their peers and industry leaders for the real scoop.

Influencer Relations: 

At its core, influencer marketing is all about brands engaging and developing relationships with individuals who have the relevant topical expertise, reach, and resonance that aligns with the goals of the brand. This makes smart influencer relations crucial for identifying, recruiting, and nurturing the right influencers and creating mutual value.

Influencer Content Co-Creation: 

Content is the foundation of marketing, and it’s at the core of our influencer marketing services. When you co-create content with influencers, you provide influential experts with a medium to share valuable insights, and give your audience with a mix of perspectives—upping your storytelling capabilities and credibility.

Influencer Activation: 

When you create phenomenal content—content that satisfies your mutual audiences’ information needs and wants, and highlights the insights and expertise of your influencer partners—influencers (and their audiences) will want to share it.

Integrated B2B Influencer Content Campaigns: 

Our B2B influencer content campaigns are designed to rally influencers around a topic that is core to your mission and marketing objectives, and their expertise. Along with a strategic mix of multiple tactics, a campaign allows you to spike buzz, awareness, and engagement around a specific initiative. If your B2B brands is just starting to recognize the power of co-creating content with industry experts, an integrated influencer content campaign is a great starting point.

Content Marketing

Let visual media do the talking!

At Rossman Media, we have the visual aspect of your brand covered. From our in-house photo studio and video production equipment to our expertise in coordinating large-scale shoots by specialized third-party vendors, we can take your company beyond words.

Video Production: 

Attention spans are shortening by the day. Short-form video (a combination of animation, stills, video snippets and text) is increasingly favored as a way to get information out to customer and prospects – and an easy way to leverage the power of digital media. We offer a full suite of video production services, from “kinetic text” vignettes to traditional commercials.

Photography: 

Whether we’re shooting at Rossman Media’s in-house studio, on-location or serving as creative director for a third-party photographer, we seamlessly blends creative needs with marketing goals and objectives. With the “View from 30,000 Feet,” nothing happens in a vacuum. Here, photography reflects the essence of your brand, working as part of a sustainable, cost-effective overall marketing strategy.

Web Design

Optimize your web presence!

Your website needs to leave a great first impression on your customers, so that’s where we come in! We build modern, fully customizable websites that are user friendly and generate new leads.

We want to see your business grow in ways you didn't think possible!

Start a digital campaign with us!